Must compliance and risk management always be just a cost of doing business? Or is there a way to make those investments actually pay off—in better sourcing decisions, improved supply-chain collaboration, brand promotion, greater customer loyalty, and new business? These panelists will discuss companies that are automating the collection of product safety and compliance information, and using it to meet company-wide strategic goals. Some are now ready to make this information available in stores and online, to consumers poised to make buying decisions. What does it take, and how should you plan to make this pivotal transformation for your business? This session will help attendees understand how companies make the transition from compliance, testing and certification as a necessary cost, to enterprise-wide initiatives and information-sharing that help these savvy technology adopters generate revenue and surpass their competition.